To stay in the know about voices

 How to sound human

by | 05 23, 2018

Music Is Good For Selling More Food...

“Interestingly, what we have found in our explorations is that sounding human is more important than correct grammar.

“What that means is that when designing the interaction, you have to add extra punctuation or full stops where normally there may not be ones in conversations.

You have to make it feel like the machine is thinking. Adding pauses between information delivery and user questions will enhance the humanity of the voice assistant- as if it is thinking about your question.”  (from a study by U of Miami and Duke U)

Vocal qualities of actors preferred by agency creatives (survey by Voices.com)

Topping the list was Morgan Freeman, whose deep and resonant voice was the preferred option for 21 per cent of respondents. He was followed by fellow actors, George Clooney, Mike Rowe, Sam Elliott and James Earl Jones. Women then occupied the next five positions – Cate Blanchett, Meryl Streep, Nicole Kidman, Viola Davis and Beyonce.

Note the rich, deep vocal tones that lead the pack!

 

 

Read more:
Why brands need to shift the emphasis to audio experience 

How Brands and Music Streaming Networks Are Working Together 

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It is now possible to enjoy singing with a respiratory condition

PHILIPS’ ‘BREATHLESS CHOIR’ campaign follows a group of people living with chronic respiratory conditions, including COPD, cystic fibrosis and asthma and whose breathing disabilities are limited and prevents them from doing what they love: singing.

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